Privacy policy

1) Introduction and contact details of the controller

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data means all data with which you can be personally identified.

1.2 The controller responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is Kassis Geschenkartikel GmbH, Nürnberger Straße 26, 93155 Hemau, Germany, Tel.: +49 151 29030171, e-mail: kontakt@kassis-shop.de.
The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data collection when visiting our website

2.1 If you use our website for information purposes only, that is, if you do not register or otherwise transmit information to us, we only collect the data that your browser transmits to the server of our pages (so called "server log files"). When you access our website, we collect the following data which are technically necessary for us to display the website to you:

The website visited on our domain
Date and time of access
Amount of data sent in bytes
Source or referral URL from which you accessed the page
Browser used
Operating system used
IP address used (where applicable in anonymised form)

Processing takes place in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data are neither passed on to third parties nor used in any other way. However, we reserve the right to check the server log files subsequently if there are specific indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (for example orders or enquiries to the controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the character string "https://" and the lock symbol in your browser bar.

3) Hosting and content delivery network

3.1 Shopify

For hosting our website and displaying the site content, we use the system of the following provider:
Shopify International Limited, Victoria Buildings, 2nd floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland ("Shopify")

Data are also transferred to: Shopify Inc., 150 Elgin St, Ottawa, ON K2P 1L4, Canada.

All data collected on our website are processed on the provider's servers. We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

For data transfers to Canada, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

3.2 Cloudflare

We use a content delivery network of the following provider:
Cloudflare Inc., 101 Townsend St, San Francisco, CA 94107, USA.

This service enables us to deliver large media files, such as graphics, site content or scripts, faster via a network of regionally distributed servers. Processing takes place in order to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Art. 6 para. 1 lit. f GDPR. We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

For data transfers to the USA, the provider has joined the EU US Data Privacy Framework, which, on the basis of an adequacy decision of the European Commission, ensures compliance with the European level of data protection.

4) Cookies

In order to make your visit to our website attractive and to enable the use of certain functions, we use cookies, that is, small text files that are stored on your end device. Some of these cookies are deleted automatically after you close the browser (so called "session cookies"), while others remain on your end device for a longer period and allow us to store page settings (so called "persistent cookies"). You can see the storage period in the overview of the cookie settings of your web browser.

Insofar as personal data are also processed through individual cookies used by us, processing is carried out either in accordance with Art. 6 para. 1 lit. b GDPR for the performance of a contract, in accordance with Art. 6 para. 1 lit. a GDPR in the case of consent given, or in accordance with Art. 6 para. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website as well as a customer friendly and effective design of the site visit.

You can set your browser so that you are informed about the setting of cookies and can decide on their acceptance on a case by case basis or exclude the acceptance of cookies in certain cases or in general.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Contacting us

5.1 Loox

For review reminders, we use the services of the following provider:
Loox Online Ltd., Rehov Har Sinai 2, 6581602 Tel Aviv-Yafo, Israel.

Solely on the basis of your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, we transmit your e-mail address and, where applicable, other customer data to the provider so that the provider can contact you by e-mail with a review reminder.

You can revoke your consent at any time with effect for the future by notifying either us or the provider.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

For data transfers to the provider location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

5.2 When contacting us (for example via contact form or e-mail), personal data are processed exclusively for the purpose of handling and responding to your request and only to the extent necessary for this.

The legal basis for processing these data is our legitimate interest in responding to your request in accordance with Art. 6 para. 1 lit. f GDPR. If your contact aims at the conclusion of a contract, the additional legal basis for processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted once it can be inferred from the circumstances that the relevant matter has been conclusively clarified and provided that no statutory retention obligations conflict with this.

6) Data processing when opening a customer account

In accordance with Art. 6 para. 1 lit. b GDPR, personal data will continue to be collected and processed to the extent necessary if you provide these to us when opening a customer account. You can see which data are required for opening the account from the input mask of the corresponding form on our website.

You can delete your customer account at any time by sending a message to the address of the controller stated above. After deletion of your customer account, your data will be deleted provided that all contracts concluded via it have been fully processed, no statutory retention periods oppose deletion and we have no legitimate interest in continued storage.

7) Use of customer data for direct marketing

7.1 Subscription to our e-mail newsletter

If you subscribe to our e-mail newsletter, we will regularly send you information about our offers. The only mandatory information for sending the newsletter is your e-mail address. Providing further data is voluntary and will be used in order to address you personally. For sending the newsletter, we use the so called double opt in procedure to ensure that you only receive newsletters once you have explicitly confirmed your consent to receive the newsletter by activating a verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. In this context, we store the IP address registered by your internet service provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later time. The data collected by us when you register for the newsletter are used strictly for the intended purpose.

You can unsubscribe from the newsletter at any time via the link provided for this purpose in the newsletter or by sending a message to the controller mentioned at the beginning. After you have unsubscribed, your e-mail address will be deleted from our newsletter distribution list without delay unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

7.2 Klaviyo

The sending of our e-mail newsletters and other promotional e-mail communication is carried out via the following provider:
Klaviyo, Inc., 125 Summer St., Ste 600, Boston, MA 02110, USA.

On the basis of our legitimate interest in effective and user friendly e-mail marketing, we pass on the data you provided when registering according to Art. 6 para. 1 lit. f GDPR to this provider so that it can take over the mail dispatch on our behalf.

Subject to your explicit consent pursuant to Art. 6 para. 1 lit. a GDPR, the provider also carries out a statistical evaluation of e-mail campaigns using web beacons or tracking pixels in the e-mails sent in order to measure open rates and specific interactions with the contents of the newsletter. In this process, device information (for example time of access, IP address, browser type and operating system) is also collected and evaluated, but not merged with other data sets.

You can revoke your consent to mail tracking at any time with effect for the future.

We have concluded a data processing agreement with the provider which protects the data of our site visitors and prohibits disclosure to third parties.

7.3 SMS marketing

On our website, you have the option to subscribe to SMS notifications about current offers, promotions and information regarding orders you have placed.

The only mandatory information for sending SMS notifications is your mobile phone number. Providing further data is voluntary and will be used in order to address you personally.

For sending SMS messages, the double opt in procedure is used. This means that promotional SMS messages will only be sent to you once you have explicitly confirmed your consent to receive SMS by activating a verification link sent to the specified mobile number.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR. When registering for SMS dispatch, the date and time of registration are also stored in order to be able to trace possible misuse of your mobile number at a later point in time. The data collected during the registration process are used exclusively for promotional contact via SMS messages.

You can unsubscribe from SMS dispatch at any time by sending a corresponding message to the controller mentioned at the beginning and thereby revoke your consent with effect for the future. After unsubscribing, your mobile number will be deleted from the distribution list without delay unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

7.4 Cart reminder by e-mail

If you abandon your purchase with us before completing the order, you have the option of being reminded once by e-mail of the contents of your virtual shopping cart.

The only mandatory information for sending this reminder is your e-mail address. Providing further data is voluntary and will, where applicable, be used to address you personally. For sending the e-mail, we use the double opt in procedure to ensure that you receive a notification only once you have explicitly confirmed your consent by activating a verification link sent to the specified e-mail address.

By activating the confirmation link, you give us your consent to use your personal data in accordance with Art. 6 para. 1 lit. a GDPR for sending a cart reminder. In this context, we store the IP address registered by your internet service provider (ISP) as well as the date and time of registration in order to be able to trace possible misuse of your e-mail address at a later time. The data collected by us when you register for our e-mail notification service are used strictly for the intended purpose.

You can unsubscribe from cart reminders at any time by sending a corresponding message to the controller mentioned at the beginning. After unsubscribing, your e-mail address will be deleted from our distribution list created for this purpose without delay unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this declaration.

8) Data processing for order handling

8.1 Insofar as necessary for contract processing for delivery and payment purposes, the personal data collected by us will be passed on to the commissioned transport company and the commissioned credit institution in accordance with Art. 6 para. 1 lit. b GDPR.

If we owe you updates for goods with digital elements or for digital products based on a corresponding contract, we process the contact details you provided when placing the order in order to inform you personally within the scope of our statutory information obligations pursuant to Art. 6 para. 1 lit. c GDPR. Your contact details will be used strictly for communications about updates owed by us and processed by us only to the extent necessary for the respective information.

For processing your order, we also work with the following service provider(s) who support us in whole or in part in the execution of concluded contracts. Certain personal data will be transmitted to these service providers in accordance with the following information.

8.2 Transfer of personal data to shipping service providers

Deutsche Post

We use the following provider as transport service provider:
Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany.

We will pass on your e-mail address and/or telephone number to the provider prior to delivery of the goods for the purpose of coordinating a delivery date or for delivery notification, provided that you have given your express consent for this in the ordering process in accordance with Art. 6 para. 1 lit. a GDPR. Otherwise, we will pass on only the name of the recipient and the delivery address to the provider for delivery purposes in accordance with Art. 6 para. 1 lit. b GDPR. The data will only be passed on to the extent required for the delivery of the goods. In this case, prior coordination of the delivery date with the provider or delivery notification is not possible.

Consent may be revoked at any time with effect for the future by notifying the controller named above or the provider.

We use the following provider as transport service provider:
DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany.

Consent may be revoked at any time with effect for the future by notifying the controller named above or the provider.

8.3 Use of payment service providers

Amazon Pay

On this website, one or more online payment methods of the following provider are available:
Amazon Payments Europe s.c.a., 38 avenue J. F. Kennedy, L-1855 Luxembourg.

If you select a payment method offered by the provider where you pay in advance (for example credit card payment), the payment data you provide during the ordering process (including name, address, bank and card details, currency and transaction number) as well as information about the contents of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. The data are passed on solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

Klarna

On this website, one or more online payment methods of the following provider are available:
Klarna Bank AB, Sveavägen 46, 111 34 Stockholm, Sweden.

If you select a payment method where the provider pays in advance (for example invoice or instalment purchase or direct debit), you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, city, date of birth, e-mail address, telephone number and, where applicable, data relating to an alternative payment method).

To safeguard our legitimate interest in determining the solvency of our customers, we forward these data to the provider in accordance with Art. 6 para. 1 lit. f GDPR for the purpose of a credit check. On the basis of the personal data provided by you as well as other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option selected by you can be granted with regard to payment and default risks.

In addition to internal provider criteria, identity and creditworthiness information from the following credit agencies may also be included in the decision in accordance with Art. 6 para. 1 lit. f GDPR:

https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies

The credit report may contain probability values (so called score values). Where score values are included in the result of the credit report, they are based on a scientifically recognised mathematical statistical procedure. Among other factors, address data are included in the calculation of the score values.

You can object to this processing of your data at any time by sending a message to us or to the provider. However, the provider may still be entitled to process your personal data if this is necessary for contractual payment processing.

PayPal

On this website, one or more online payment methods of the following provider are available:
PayPal (Europe) S. à r. l. et Cie, S. C. A., 22-24 Boulevard Royal, L-2449 Luxembourg.

If you select a payment method offered by the provider where you pay in advance, the payment data you provide during the ordering process (including name, address, bank and card details, currency and transaction number) as well as information about the contents of your order will be passed on to the provider in accordance with Art. 6 para. 1 lit. b GDPR. The data are passed on solely for the purpose of payment processing with the provider and only to the extent necessary for this purpose.

If you select a payment method where we pay in advance, you will also be asked during the ordering process to provide certain personal data (first and last name, street, house number, postcode, city, date of birth, e-mail address, telephone number and, where applicable, data relating to an alternative payment method).

To safeguard our legitimate interest in determining your solvency, we forward these data to the provider in accordance with Art. 6 para. 1 lit. f GDPR for the purpose of a credit check. On the basis of the personal data provided by you as well as other data (such as shopping cart, invoice amount, order history, payment experience), the provider checks whether the payment option selected by you can be granted with regard to payment and default risks.

Shopify Payments

On this website, one or more online payment methods of the following provider are available:
Shopify International Limited, Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland.

Sofortüberweisung (Sofort, Klarna)

On this website, one or more online payment methods of the following provider are available:
Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden.

Stripe

On this website, one or more online payment methods of the following provider are available:
Stripe Payments Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland.

8.4 Electronic cancellation option for continuing obligations with consumers

Consumers who have entered into fee based continuing obligations (for example subscription contracts) on this website have the option of cancelling them via an electronic button in accordance with the applicable notice periods.

By activating the button, the consumer is taken to a confirmation page on which he or she can provide further details regarding the cancellation, clearly identify himself or herself and then declare the cancellation electronically.

The collection of personal data and their transmission to us is carried out in accordance with Art. 6 para. 1 lit. b GDPR and only to the extent necessary for the proper processing of the cancellation. On the same legal basis, the personal data provided are also used to confirm the receipt of the cancellation and the effective date of the cancellation electronically in text form. An additional legal basis for the processing is Art. 6 para. 1 lit. c GDPR. We are under a legal obligation to provide an electronic cancellation option for consumer contracts regarding fee based continuing obligations concluded by electronic commerce.

9) Web analytics services

9.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"), which enables analysis of your use of our website.

By default, Google Analytics 4 sets cookies when visiting the website, which are stored as small text modules on your end device and which collect certain information. This information includes your IP address as well, which, however, is shortened by Google by the last digits to exclude direct personal reference.

The information is transmitted to servers of Google and processed there. Transfers to Google LLC, based in the USA, are also possible.

On our behalf, Google uses the collected information to evaluate your use of the website, to compile reports on website activities for us and to provide us with other services relating to website usage and internet use. The IP address transmitted by your browser in the context of Google Analytics 4 and shortened will not be merged with other data of Google. The data collected within the use of Google Analytics 4 are stored for the duration of two months and then deleted.

All processing described above, particularly the setting of cookies on the end device used, is carried out only if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without your consent, Google Analytics 4 will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, deactivate this service via the "cookie consent tool" provided on the website.

We have concluded a data processing agreement with Google which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further legal information regarding Google Analytics 4 can be found at
https://business.safety.google/intl/de/privacy/,
https://policies.google.com/privacy?hl=de&gl=de and
https://policies.google.com/technologies/partner-sites

Demographic features
Google Analytics 4 uses the special function "demographic features" and can create statistics that contain statements about the age, gender and interests of site visitors. This is done by analysing advertising and information from third party providers. This allows target groups for marketing activities to be identified. However, the collected data cannot be assigned to any specific person and will be deleted after a storage period of two months.

Google Signals
As an extension to Google Analytics 4, Google Signals may be used on this website to create cross device reports. If you have activated personalised ads and linked your devices with your Google account, Google can, subject to your consent to the use of Google Analytics in accordance with Art. 6 para. 1 lit. a GDPR, analyse your usage behaviour across devices and create database models, including cross device conversions. We do not receive any personal data from Google, only statistics. If you want to stop cross device analysis, you can deactivate the "Personalised advertising" function in the settings of your Google account. Follow the instructions on this page:
https://support.google.com/My-Ad-Center-Help/answer/12155764?hl=de
Further information on Google Signals can be found here:
https://support.google.com/analytics/answer/7532985?hl=de

User IDs
As an extension to Google Analytics 4, the "User IDs" function may be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Art. 6 para. 1 lit. a GDPR, have created an account on this website and log in on different devices using this account, your activities, including conversions, can be analysed across devices.

9.2 Google Tag Manager

This website uses "Google Tag Manager", a service of the following provider:
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland ("Google").

Google Tag Manager offers a technical framework to bundle various web applications, including tracking and analytics services, and to calibrate, control and link them to conditions via a unified user interface. Google Tag Manager itself does not store any information on user devices or access such information. The service does not carry out its own data analyses. However, Google Tag Manager triggers other tags which may in turn collect data. Google Tag Manager does, however, collect your IP address, which is transmitted to Google when the page is called and may be stored there. Transfers to Google LLC servers in the USA are also possible.

This processing is carried out only if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without your consent, Google Tag Manager will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, deactivate this service in the "cookie consent tool" provided on the website.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further legal information on Google Tag Manager can be found here:
https://business.safety.google/intl/de/privacy/ and
https://policies.google.com/privacy?hl=de&gl=de

9.3 Hotjar

This website uses the web analytics service of the following provider:
Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta.

Using cookies and comparable technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymised visitor data, including information about the device used such as IP address and browser information, in order to evaluate them for statistical analyses of usage behaviour on our website and to create pseudonymised usage profiles. Among other things, this enables the evaluation of movement patterns (so called heatmaps) that show the duration of page visits as well as interactions with site content (for example text entries, scrolling, clicks and mouse-overs). Pseudonymisation generally excludes a direct personal reference. There is no merging with clear data collected in any other way about your person.

All processing described above, in particular the reading or storing of information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

9.4 Mouseflow

This website uses the web analytics service of the following provider:
Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

9.5 Triple Whale Analytics

This website uses the web analytics service of the following provider:
Triple Whale Inc., 7th Floor, Jaffa St 224, Jerusalem, Israel.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

For data transfers to the provider location, an adequate level of data protection is ensured by an adequacy decision of the European Commission.

10) Retargeting, remarketing and conversion tracking

10.1 Meta Pixel

Within our online offer, we use the "Meta Pixel" service of the following provider:
Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland ("Meta").

If a user clicks on an ad placed by us on Facebook and/or Instagram, the URL of our linked page is extended by a parameter using "Meta Pixel". After redirection, this URL parameter is entered in the browser of the user via a cookie that our linked site itself sets.

On the one hand, this enables Meta to determine visitors to our online offer as a target group for the display of ads ("ads"). Accordingly, we use the service to display Facebook and/or Instagram ads placed by us only to those users who have also shown an interest in our online offer or who have certain characteristics (for example interests in certain topics or products determined by the websites visited) that we transmit to Meta ("custom audiences").

On the other hand, with the "Meta Pixel" it can be tracked whether users were redirected to our website after clicking on an ad and what actions they take there ("conversion tracking").

The data collected are anonymous to us and do not allow us to draw any conclusions about the identity of the user. However, the data are stored and processed by Meta so that a connection to the respective user profile is possible and Meta can use the data for its own advertising purposes.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

The information generated by Meta is generally transferred to a Meta server and stored there. In this context, data may also be transferred to servers of Meta Platforms Inc. in the USA.

10.2 Google Ads Remarketing

This website uses retargeting technology of the following provider:
Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

For this purpose, Google sets a cookie in the browser of your end device which, based on a pseudonymous cookie ID and the pages you have visited, enables interest based advertising. Further data processing will only take place if you have consented to Google linking your web and app browser history with your Google account and using information from your Google account to personalise ads that you see on the web. If you are logged into Google while visiting our website and consent to the use of Google Analytics, Google will use your data together with Google Analytics data to create and define target group lists for cross device remarketing. To this end, your personal data are temporarily linked by Google with Google Analytics data to form target groups. As part of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC in the USA.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your right of revocation, deactivate this service in the "cookie consent tool" provided on the website.

Details on the processing activities triggered by Google and on Google's handling of data from websites can be found here:
https://policies.google.com/technologies/partner-sites
Further information on Google's privacy policy can be found here:
https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.3 Pinterest retargeting pixel

This website uses retargeting technology of the following provider:
Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

This technology enables us to target visitors to our website with personalised, interest based advertising who have already shown an interest in our shop and our products. Displaying the advertising media is carried out on the basis of a cookie based analysis of previous and current usage behaviour, without personal data being stored in the process. In the context of retargeting technology, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files stored on your computer or mobile device. As a result, you will be shown advertising which is very likely to correspond to your product and information interests.

All processing described above, in particular the setting of cookies for reading information on the end device used, will only be carried out if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You can revoke your consent at any time with effect for the future. To exercise your right of revocation, deactivate this service in the "cookie consent tool" provided on the website.

10.4 Google Ads conversion tracking

This website uses the online advertising program "Google Ads" and, within the framework of Google Ads, conversion tracking by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

We use the offering of Google Ads to draw attention to our attractive offers on external websites with the help of advertising media (so called Google Ads). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our concern is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of advertising costs.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your end device. These cookies usually lose their validity after 30 days and are not intended to identify you personally. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognise that the user clicked on the ad and was redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot be tracked via the websites of Google Ads customers. The information obtained by means of the conversion cookie is used to create conversion statistics for Google Ads customers who have opted for conversion tracking. The customers learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive information that personally identifies users.

As part of the use of Google Ads, personal data may also be transmitted to the servers of Google LLC in the USA.

Details on the processing activities triggered by Google Ads conversion tracking and on Google's handling of data from websites can be found here:
https://policies.google.com/technologies/partner-sites

You can also permanently object to the setting of cookies by Google Ads conversion tracking by downloading and installing the browser plug in from Google available at the following link:
https://support.google.com/My-Ad-Center-Help/answer/12155656?hl=de

In order to address users whose data we have received in the context of business or business like relationships with even more interest based advertising, we use a customer match function within Google Ads. For this purpose, we transmit one or more files with aggregated customer data (primarily e-mail addresses and telephone numbers) to Google electronically. Google does not gain access to clear data but encrypts the information in the customer files automatically using a special algorithm during the transmission process. The encrypted information can then be used by Google to assign it to existing Google accounts that the data subjects have set up. This enables the display of personalised advertising across all Google services linked to the respective Google account.

Customer data are transmitted to Google only if you have given us your explicit consent to do so in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke this consent at any time with effect for the future. Further information on Google's data protection measures in relation to the customer match function can be found here:
https://support.google.com/google-ads/answer/6334160?hl=de&ref_topic=10550182
Google's privacy policy can be viewed here:
https://business.safety.google/intl/de/privacy/ and https://www.google.de/policies/privacy/

10.5 TikTok Pixel

This website uses the conversion tracking technology of the following provider:
TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland.

If you were directed to our website from an ad on the provider's domain, the success of the ad can be tracked using cookies and comparable technologies (tracking pixels, web beacons, pings or HTTP requests).

To this end, certain device and browser information, including your IP address where applicable, are read via the tracking technology in order to record and evaluate user actions predefined by us (for example completed transactions, leads, searches on the website, calls to product pages). This enables us to create statistics on usage behaviour on our website after redirection from an ad which help us to optimise our offering.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

11) Site functionalities

11.1 YouTube

This website uses plugins for displaying and playing videos from the following provider:
Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

Data may also be transmitted to: Google LLC, USA.

If you access a page of our website that contains such a plugin, your browser will establish a direct connection to the provider's servers at the latest when the video is played in order to load the content. In doing so, certain information, including your IP address, is transmitted to the provider.

If the playback of embedded videos is started via the plugin, the provider also uses cookies to collect information about user behaviour, create playback statistics and prevent abusive behaviour.

If you are logged into a user account with the provider while visiting our site, your data will be assigned directly to your account when you click on a video. If you do not want this assignment to your account, you must log out before activating the playback button.

All processing described above, in particular the setting of cookies for reading information on the end device used, is carried out only if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

11.2 Trustami trust badge

We have integrated graphic elements of the following provider on our website to display external customer reviews and, where applicable, an externally awarded quality seal:
Trustami GmbH, Schröderstraße 5, 10115 Berlin, Germany.

When you access a page of our website that contains such graphic elements, your browser establishes a direct connection to the provider's servers in order to load the elements correctly. This involves the transmission of certain browser information, including your IP address, to the provider.

Insofar as personal data are processed in this context, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in optimal marketing of our offer and attractive design of our online presence.

11.3 Google Maps

This website uses an online map service of the following provider:
Google Maps (API) by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

Google Maps is a web service for displaying interactive maps to visually present geographical information. Using this service, our location will be displayed and any journey to us will be made easier.

When you access the subpages in which the map from Google Maps is integrated, information about your use of our website (such as your IP address) is transmitted to Google servers and stored there. In this context, data may also be transferred to servers of Google LLC in the USA. This happens regardless of whether Google provides a user account through which you are logged in or whether a user account exists. If you are logged into Google, your data are assigned directly to your account. If you do not want the assignment to your profile at Google, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates these.

Collection, storage and evaluation are carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Google's legitimate interest in displaying personalised advertising, carrying out market research and/or designing Google websites to meet needs. You have the right to object to the creation of these user profiles. To exercise this right, you must contact Google.

If you do not agree to the future transfer of your data to Google in the context of the use of Google Maps, you also have the option to completely disable the Google Maps web service by deactivating JavaScript in your browser. Google Maps and therefore the map display on this website can then not be used.

Insofar as legally required, we have obtained your consent in accordance with Art. 6 para. 1 lit. a GDPR for the processing of your data described above. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please follow the option to object described above.

Further information on Google's privacy policy can be found here:
https://business.safety.google/intl/de/privacy/

11.4 Google reCAPTCHA

On this website, we use the CAPTCHA service of the following provider:
Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland.

Data may also be transmitted to: Google LLC, USA.

For the visual design of the captcha window, "Google Fonts" are used by the provider. These are fonts loaded from the internet by Google. No further information beyond what is already transmitted by the functionality of reCAPTCHA is processed in this context.

The service checks whether an entry is made by a natural person or is made abusively by automated processing and blocks spam, DDoS attacks and similar automated harmful access. To ensure that an action is carried out by a human and not by an automated bot, the provider collects the IP address of the device used, identification data of the browser and operating system used, as well as date and duration of the visit and transmits these to the provider's servers for evaluation. Cookies may be used in this context, that is, small text files stored in the browser of the device.

Where the processing described above is based on cookies, these are set only if you have given us your explicit consent in accordance with Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time with effect for the future by deactivating this service in the "cookie consent tool" provided on the website.

Where the processing described above is carried out without the use of cookies, the legal basis is our legitimate interest in determining individual responsibility on the internet and in preventing misuse and spam in accordance with Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further information on Google's privacy policy can be found here:
https://business.safety.google/intl/de/privacy/

11.5 Google Customer Reviews (formerly Google Certified Shops Program)

We work together with Google in the framework of the "Google Customer Reviews" program. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). This program gives us the opportunity to obtain customer reviews from users of our website. After making a purchase on our website, you will be asked whether you wish to participate in an e-mail survey by Google.

If you give your consent in accordance with Art. 6 para. 1 lit. a GDPR, we will transmit your e-mail address to Google. You will receive an e-mail from Google Customer Reviews in which you are asked to evaluate your purchasing experience on our website. The rating you provide is then combined with our other ratings and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your rating is also used for Google Seller Ratings. As part of the use of Google Customer Reviews, personal data may also be transmitted to servers of Google LLC in the USA.

You can revoke your consent at any time by sending a message to the controller responsible for data processing or to Google.

Further information on Google's privacy policy can be found here:
https://business.safety.google/intl/de/privacy/

12) Tools and miscellaneous

12.1 DATEV

To handle our accounting, we use the service of the cloud based accounting software of the following provider:
DATEV eG, Paumgartnerstr. 6-14, 90429 Nuremberg, Germany.

The provider processes incoming and outgoing invoices and, where applicable, also the bank transactions of our company in order to automatically capture invoices, match them to transactions and prepare the financial accounting from them in a partially automated process.

Insofar as personal data are processed in this context, processing is carried out on the basis of our legitimate interest in efficient organisation and documentation of our business processes in accordance with Art. 6 para. 1 lit. f GDPR.

12.2 Cookie consent tool

This website uses a so called "cookie consent tool" to obtain effective user consents for cookies requiring consent and cookie based applications. The "cookie consent tool" is displayed to users when the site is accessed as an interactive user interface via which consent for certain cookies and/or cookie based applications can be given by ticking a box. In this context, all cookies and services requiring consent are only loaded if the respective user gives the corresponding consent by ticking the box. This ensures that such cookies are set on the respective end device of the user only in the event of consent having been given.

The tool sets technically necessary cookies in order to store your cookie preferences. Personal user data are generally not processed in this context.

Where, in individual cases, personal data (such as the IP address) are processed for the purpose of storing, assigning or logging cookie settings, this is done in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in a legally compliant, user specific and user friendly consent management for cookies and, thus, in a legally compliant design of our online presence.

An additional legal basis for processing is Art. 6 para. 1 lit. c GDPR. As controllers, we are subject to the legal obligation to make the use of technically unnecessary cookies dependent on the respective user consent.

Where necessary, we have concluded a data processing agreement with the provider which ensures the protection of the data of our site visitors and prohibits unauthorised disclosure to third parties.

Further information about the operator and the setting options of the cookie consent tool can be found directly in the corresponding user interface on our website.

13) Rights of the data subject

13.1 Under the applicable data protection law, you have the following rights vis a vis the controller with regard to the processing of your personal data (rights of access and intervention), where reference is made to the stated legal basis for the respective conditions of exercise:

Right of access pursuant to Art. 15 GDPR
Right to rectification pursuant to Art. 16 GDPR
Right to erasure pursuant to Art. 17 GDPR
Right to restriction of processing pursuant to Art. 18 GDPR
Right to notification pursuant to Art. 19 GDPR
Right to data portability pursuant to Art. 20 GDPR
Right to withdraw consent given pursuant to Art. 7 para. 3 GDPR
Right to lodge a complaint pursuant to Art. 77 GDPR.

13.2 Right to object

WHERE WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST WITHIN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION, WITH EFFECT FOR THE FUTURE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING REMAINS RESERVED IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS OR IF THE PROCESSING SERVES THE ESTABLISHMENT, EXERCISE OR DEFENCE OF LEGAL CLAIMS.

WHERE YOUR PERSONAL DATA ARE PROCESSED BY US FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN EXERCISE THE RIGHT TO OBJECT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT MARKETING PURPOSES.

14) Duration of storage of personal data

The duration of storage of personal data is determined by the respective legal basis, the processing purpose and, where relevant, additionally by the respective statutory retention period (for example retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent in accordance with Art. 6 para. 1 lit. a GDPR, the data concerned are stored until you revoke your consent.

If statutory retention periods exist for data which are processed in the context of contractual or contract like obligations on the basis of Art. 6 para. 1 lit. b GDPR, these data are routinely deleted after expiry of the retention periods, provided they are no longer required for the performance of the contract or the initiation of a contract and/or we have no legitimate interest in continued storage.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, these data are stored until you exercise your right to object in accordance with Art. 21 para. 1 GDPR, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defence of legal claims.

When processing personal data for direct marketing purposes on the basis of Art. 6 para. 1 lit. f GDPR, these data are stored until you exercise your right to object in accordance with Art. 21 para. 2 GDPR.

Unless otherwise specified in this declaration regarding specific processing situations, stored personal data are otherwise deleted when they are no longer necessary for the purposes for which they were collected or otherwise processed.

Status: 3 December 2025, 03:33:25 a.m.